American Eagles's "We All Can" Campaign Tells Pro-lifers, "You Can't!"

Purging American Eagle from the closet!

Editor's note: American Eagle has a broad return policy. Do you have American Eagle in your closet? Say good-bye, return your items, and send a message that will speak volumes. 

American Eagle should change their slogan to "We All Can’t!" -- unless we agree with their pro-abortion agenda

by Jamie Fuller

On Friday, January 20, a set of people gathered in our Nation’s capital to march for...what? You may be as confused as I. A Women’s March? I’m a woman, should I be marching for this? I quickly discovered that the march was centered on a pro-abortion, anti-Trump, pro-Planned Parenthood agenda. Well that surely can’t represent all women, but since it’s called the Women’s March it must include women of all political mindsets. But, no, upon further investigation I discovered that not only did this march promote values that surely a good number of American women disagree with, but also they refused to allow women of other value sets to sponsor or march with them -- specifically pro-life women. These women were not marching for me. The Women’s March did not represent this millennial woman!

Guest Post:Open Letter to American Eagle about Promoting the Women's March for Abortion

A young mother takes American Eagle to task for promoting the Women's March for Abortion. It's time for companies to pay a price for their exclusionary policies. If you are an American Eagle customer, I urge you to join this mom's effort to be heard. Boycott American Eagle. Watch for our exclusive follow-up article. In the meantime, please call American Eagle and ask for Jay Schottenstein at (412) 432-3300 or email the board of directors at boardofdirectors@ae.com and tell him that American eagle does not represent you.

Dear Mr. Schottenstein,

I have been a loyal American Eagle customer for many years. When I recently had a baby and needed a whole new wardrobe in my new size, who did I turn to but the store I had worked at as a teenager. I recently started a fashion blog and have been featuring many pieces from the AEO collection. I've been tagging you on Instagram and linking you on my blog. 

However, on Friday, January 20, I was saddened to see a post from AEO on Instagram supporting the Women's March as part of your "We all can" campaign. I believe in free speech and the right to a peaceful protest. However, when a retail company supports a particular political affiliation or belief set, I have to start examining my connection to and promotion of that brand.